THE FLOWER BUSINESS PART 2

Last updated: May 28, 2026

Two video lessons designed for floral designers and creative professionals who want to communicate their value professionally, create a recognizable identity, and present their projects with greater confidence and effectiveness.

What you will find inside

Video Lesson 1 – How to Present a Project
Discover how to structure and present a floral project clearly, elegantly, and professionally. You'll learn how to communicate your ideas to the client, showcase the creative concept, and create presentations that convey emotion, coherence, and professionalism.

Video Lesson 2 – Branding and Communication
A practical guide to building a strong and recognizable identity in the world of floral design. We'll delve into branding, corporate identity, tone of voice, social media communication, and strategies for presenting your work authentically and distinctively.

Who is it intended for?

  • Floral designer
  • Wedding planner
  • Creatives in the events sector
  • Freelancers and creative professionals
  • Anyone who wants to improve their professional image

What you will get

– Practical tools to present your projects professionally
– Greater awareness of your brand and your communications
– Techniques to enhance your style and stand out in the industry
– Concrete and immediately applicable contents

A program designed to help you transform your ideas into effective projects and your work into a recognizable and coherent brand.

For further information, contact the course secretariat:

+39 3921975557 from Monday to Friday from 10am to 1pm and from 2pm to 5pm or send an email to courses@silviadeifiori

Curriculum

  • 2 Sections
  • 2 Lessons
  • 24 Weeks
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Instructor

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silviadeifiori
135 Students
31 Courses
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Student:
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Lesson:
2 Lessons
Duration: 24 Weeks
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Level: All levels
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